How to Create an Effective LinkedIn profile

LinkedIn is the most important social media platform when it comes to showcasing your professional experience online. Many of us have rudimentary profiles with limited information. However, editing or crafting an effective LinkedIn profile isn’t that difficult. Here are a few tips.

Use a Professional Headshot

The best photo to use for your profile is a professional headshot! You don’t have to spend a small fortune–find a decent photographer that specializes in something like this! If you don’t have a chance to get one now, try to find the most professional picture your have of yourself.

Fill out Your Whole Profile

It is important you fill out your whole LinkedIn profile–that means the volunteer section and awards too. A good tip is to type in your info on a word program and copy and paste it into LinkedIn. Check for any errors or typos.

Review Other Profiles

Skim through your connections and try to find several profiles that you like. Try and get a feel for their profiles. What do you like about them? What does your connection do differently then other profiles? Make notes, compare and pick up pointers along the way.

Keywords in Profile

Be sure to add keywords that resonate in your field of expertise. Use these keywords through your profile–this is important because recruiters, human resource professionals, and hiring managers type in keywords when finding candidates just like you!

Image: Tiffany Tlcbm

Published by Brian Trota

Brian Trota was born and raised in Toronto. He is a certified Career Coach with a specialization in network growth and job search planning. He's also a published author with a special interest in career development. He founded Your Dynamic Career in 2018 with the desire to help people find a better job and create better career paths. He is currently completing his first ebook. He is based in Brantford. You can contact him directly at:

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